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Change management: a marathon or a sprint

Most people don’t like change. That’s why the most effective CX leaders are the ones who make change happen, regardless of the obstacles in their way.

Effective CX leaders understand that their role is far more than listening to customers, managing metrics and sharing customer intelligence. In addition to these responsibilities, they embrace their larger role as an important agent for change. They see how changes, large or small, can deliver a better experience for customers – and they work diligently to make it happen.

Walker adapted the Sprint process from the software world to work for CX leaders. Whether you’re working on journey mapping, building a listening architecture or other aspects of CX, we’ll show you how this process can help you reach actionable results quickly – and bring about customer-focused change in your organization.

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Change management: a marathon or a sprint

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